Statistics Dictionary
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Convenience Sample
A convenience sample is one of the main types of
non-probability sampling methods.
A convenience sample is
made up of people who are easy to reach.
Consider the following example. A pollster interviews shoppers
at a local mall. If the
mall was chosen because it was a convenient site from which
to solicit survey participants and/or because it was close to the
pollster's home or business, this would be a convenience
sample.