### Survey Sampling

#### Introduction

#### Simple Random Samples

#### Stratified Samples

#### Cluster Samples

#### Sample Planning

#### Hypothesis Testing

#### Appendix

### Survey Sampling

#### Introduction

- About This Tutorial
- Survey Sampling Overview
- Survey Sampling Methods
- Bias in Survey Sampling
- Survey Analysis

#### Simple Random Samples

#### Stratified Samples

#### Cluster Samples

#### Sample Planning

#### Hypothesis Testing

#### Appendix

# Simple Random Sampling

**Simple random sampling** refers to a sampling method that has the
following properties.

- The population consists of
*N*objects. - The sample consists of
*n*objects. - All possible samples of
*n*objects are equally likely to occur.

An important benefit of simple random sampling is that it allows researchers to use statistical methods to analyze sample results. For example, given a simple random sample, researchers can use statistical methods to define a confidence interval around a sample mean. Statistical analysis is not appropriate when non-random sampling methods are used.

## Sample Selection

There are many ways to select a simple random sample. One way would be the
lottery method. Each of the *N* population members is assigned a unique
number. The numbers are placed in a bowl and thoroughly mixed. Then, a
blind-folded researcher selects *n* numbers. Population members having the
selected numbers are included in the sample.

## Random Number Generator

In practice, the lottery method described above can be cumbersome, particularly with large sample sizes. As an alternative, use Stat Trek's Random Number Generator. With the Random Number Generator, you can select up to 1000 random numbers quickly and easily. The Random Number Generator can found in the Stat Trek main menu under the Stat Tools tab. Or you can tap the button below.

Random Number Generator## Test Your Understanding

**Problem 1**

The principal of Thomas Jefferson Elementary School wants to assess reading achievement of third graders. He asks the vice principal to put together a list of all the third graders. Then, the principal randomly selects a student from the first three students on the list. Starting with that student, the principal selects every third student for the assessment. For example, if student number 2 were the first student selected, the sample would consist of students number 2, 5, 8, 11, 14, etc.

Is this an example of simple random sampling?

(A) Yes

(B) No

(C) Not enough information to say for sure.

**Solution**

The correct answer is (B). This is not an example of simple random selection, because each possible sample is not equally likely to occur. For example, if student number 2 were in the sample, the sample could never include students number 1 or 3. The selection method described in this problem is an example of a systematic random sample, not a simple random sample.